Pride Mountain Vineyards uses eCellar Estate to leverage customer loyalty and increase targeted sales
Situated high atop Spring Mountain in the Napa Valley, Pride Mountain Vineyards is at the pinnacle of in-demand wines. Their Cabernet Sauvignon has long been coveted by collectors, and loyal customers wait years to secure one of the prized Reserve wines. In order to offer the best customer service and maximize their sales by addressing the correct segments of their mailing list, Pride Mountain Vineyards turned to eCellar Estate for a software solution that would meet the complex demands of their release offerings, while at the same time, fulfilling the daily point-of-sale needs for their busy tasting room.
Get what you need
Pride Mountain Vineyards wasn't satisfied with the typical allocation package - they needed more. eCellar Estate provides them with the high-touch functionality required to manage seasonal releases, payment and compliance gateways for real-time funds capture and compliance checks, and supports customer selected shipping dates. In addition, eCellar includes a sophisticated "wish granting" tool that allows the winery to grant their best customers' requests for a few extra bottles or special formats when inventory allows immediately following the regular allocation period. This degree of intelligent sales management is only achievable with eCellar because our system is built specifically to help wineries leverage their customer information.
If you are ready to take your direct-to-consumer wine sales to a higher level, join Pride Mountain Vineyards and see how the power of eCellar can help you sell more wine by scheduling a demo today.
Manage it all
More than just an allocation manager, eCellar Estate is a comprehensive customer relationship management system. Every transaction across all sales channels is collected in one single-central database. Wineries that have sales coming in from the tasting room, mailing list offerings (online or through back-office order entry), wine club offerings, or off-site special events will benefit from eCellar Estate's truly integrated platform. Know in an instant who your top customers are and what, when and how they purchase from you. Be ready to greet high value customers when they return to the winery and know right away when they place an order online.




